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Since 1976, U.S. industry leader SONCO Worldwide has provided businesses with quality service and steel-strength job site, crowd control and traffic control solutions. We offer construction barriers, fence screen, OSHA signs, traffic barricades, and more, as well as custom-printed products. Shop now or learn more about SONCO.


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23rd Veteran is a 501c3 non-profit organization focused on providing happier, healthier lives for veterans living with trauma. And when they were planning their annual, two-city Nearly Naked Ruck March, they turned to Sonco to increase sponsorship opportunities – and help raise more awareness for the cause.

A Ruck March is a military exercise where you carry a weighted bag a specified distance. The Nearly Naked Ruck March is a 10-mile fundraiser to support 23rd Veteran’s award-winning veteran transition program. And both the Duluth, MN and Los Angeles, CA marches needed additional space for their sponsors.

By partnering with Sonco, 23rd Veteran turned their starting line, route, and finish line barricades into branded areas. The result: more sponsorship spots – as well as boosted brand awareness for the Nearly Naked Ruck Match and 23rd Veteran.

Sonco is proud to offer the most cost-efficient, all-in-one solution for crowd control. On top of steel barricades that last, clients can take advantage of in-house design and printing team that seamless deliver results.

Year after year, 23rd Veteran can use their Sonco barricades for every annual Nearly Naked Ruck March. And anytime a new sponsor wants to show support, a customized barricade cover is always a click away.

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